Wardrobe analytics
Wardrobe analytics: see what you actually wear
Looqa.ai keeps track of what you wear. You see how often you wear each item, which share of your wardrobe you actually use, how your wardrobe is spread over categories, and a 26-week heatmap of your wear. For items with a price, Looqa shows the cost per wear.
Looqa.ai works in your browser and is invite-only for now. The iPhone app is coming to the App Store; Android follows later.
How it works
01
Log what you wear
Tap wear today on an outfit or a suggestion, or mark a planned outfit as worn. Each wear is logged for every item in it.
02
Watch the patterns
The analytics show how often you wear what, the share of your wardrobe you use, and a heatmap of the last 26 weeks.
03
Decide with numbers
Items that never get worn are worth a second look: style them differently, or let them go. Cost per wear shows what an item really costs you.
Why measure what you wear?
Most people underestimate how much of their wardrobe they hardly use. A count of wears per item makes that visible, and it is the most direct way to wear more of what you own before you buy anything new.
What is cost per wear?
Cost per wear is the price of an item divided by the number of times you wore it. A coat of €120 worn 60 times costs €2 per wear. Looqa calculates it for every item that has a price.
Is it included in Free?
Yes. Wear analysis and cost per wear are part of the Free plan, which holds 25 items. Pro removes the item limit.
Frequently asked questions
How do I see which clothes I never wear?
Log what you wear for a few weeks. Looqa shows how often each item was worn and which share of your wardrobe you use, so the items that stay in the closet stand out.
How is cost per wear calculated?
Price divided by the number of wears. Looqa does it automatically for items with a price; a product link fills the price in for you.
Do I have to log every outfit?
The more you log, the more accurate the picture. Wear today on a suggestion or outfit takes one tap, and a planned outfit can be marked as worn.
Is wardrobe analytics free?
Yes. Wear analysis and cost per wear are in the Free plan as well as in Pro.
Does Looqa share my wear data?
No. Your wardrobe and wear data are used to run the app for you. The privacy statement lists every processor and what it does.
Guides on this topic
- Cost per wear: the formula that changes how you shop
Cost per wear is a garment's price divided by how often you wear it. Learn the formula, see worked examples, and use it to shop and declutter smarter.
- How to organize your wardrobe in one afternoon: a step-by-step method
Organize your wardrobe in about four hours: empty everything, sort into four piles, decide with clear criteria, then put back only what earns its place.